DVlad Digital Business Operator

Digital Business Operator

I build and improve the digital systems small businesses rely on.

Websites and booking journeys, video content, and the tools and documentation behind daily work. I help small businesses build, connect and maintain these systems, with a clear scope and one person responsible for delivery.

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Not sure where to start? Get a free 3-point website audit: specific findings, not a sales pitch.

95 Upwork contracts · 826 hours · $40K+ earned verified profile, June 2026 snapshot

See what I can do for your business Video, websites and digital operations · 64 seconds Watch on YouTube

Work with me

Start with the work you need

Four practical ways to work together, with the scope and next step laid out.

  1. Websites, booking & SEO

    Build and improve business websites, booking journeys and search visibility. Includes content updates, technical maintenance and ongoing website care.

    Ongoing website care

  2. Video & editing

    Short-form videos, long-form edits, promotional content and motion graphics. From a clear brief to finished exports for your chosen channels.

  3. Business operations & documentation

    Hands-on support for booking and communication workflows, website and content administration, and team coordination. Clear SOPs, handover guides and organized business information help keep the work moving.

  4. Custom tools & automation

    Scoped internal tools and small web apps, API integrations and workflows that connect your existing services. Start with a specific problem, define what the tool needs to do, and include testing, documentation and maintenance in the scope.

For owners of local, tourism, rental, school, and service businesses

  • whose website is slow, hard to edit, or quietly losing bookings;
  • whose tools (booking, payments, hosting, email) don't quite connect;
  • who don't have (and don't need) an in-house web team, just one person who owns the whole picture.

Case studies

Real work, labelled honestly

Every project states what it was, what my role was, its current status, and what evidence exists. Nothing is dressed up as more finished than it is.

Flagship engagement · Adventure tourism, Alaska

Ongoing

Alaska Backcountry Access, running the whole digital operation

My main portfolio piece. I run a large part of ABA’s day-to-day digital business, customer communication and booking support, social and video, website and SEO, and a custom internal operations platform, with sub-admin access across its digital services. Several connected pieces, one accountable operator.

  • Digital operations & booking support
  • ABA Command Center, ops platform
  • SEO audit & implementation
  • Managed website (alaskabackcountryaccess.com)
  • Alaska ATV Rentals booking site
  • Instagram & YouTube content

ATV & UTV rentals, Colorado

Live
Pagosa Adventure Rentals website showing trail-first guidance beside an ATV and UTV at a forest overlook
Website capture · October 7, 2026

Pagosa Adventure Rentals: choose the trail, then the machine

A Colorado ATV and UTV rental website rebuilt around trail choice, machine limits and pickup options, with reservations handled by ResNexus.

Role
Website design, build and launch
Evidence
3 inspectable artifacts

Education / local services

Live
Union Contractor License School homepage with multilingual navigation and a contractor working on a roof
Website capture · October 8, 2026

Union CLS, a school site rebuilt in three languages from a 2 KB React shell

A California contractor-license school's site was rebuilt from a React single-page app into a fast static Astro site in English, Spanish, and Korean, now live at unioncls.com.

Role
Designer-developer and technical operator, built by me
Evidence
3 inspectable artifacts

Community initiative, Alaska

Live

A fast, honest public site for a community emergency-readiness initiative

A static Astro site I built from scratch for Girdwood Rapid Response (the Turnagain Arm Rapid Response Initiative) with a privacy-safe live donation tally, a safety self-check, and honesty guardrails (911 disclaimer, no nonprofit or tax-deductible claims) built in. Live at girdwoodrapidresponse.com.

Role
Designed and built by me, end to end, from the brief idea to the live site
Evidence
3 inspectable artifacts

Web infrastructure / publishing

Controlled Beta

A safe way for clients to edit their own static websites

The Safe-Editing CMS lets a business update its approved content (text, images, links) while the site's structure stays locked. Every change is validated before it can apply. In controlled beta, with a documented real-site pilot and hosted editor demonstration.

Role
Product design, build, and operations
Evidence
4 inspectable artifacts

See all case studies, including the internal tools →

Video & editing

Selected edits

Public samples of promo, product and short-form editing. Each opens on the platform where it is published.

See the video editing service

How I work

Small scopes, shipped and verified

No endless consulting loops. Each engagement produces something tangible you can see working. Then the evidence decides what's next.

  1. 01

    Audit

    Look at what exists (site, bookings, tools, data) and find what is actually costing you.

  2. 02

    Define the smallest useful scope

    One bounded improvement with a clear before and after. Not a re-platform.

  3. 03

    Build

    Ship the fix: a page, a flow, a configuration, a document. Tangible output, not advice.

  4. 04

    Verify

    Test against evidence before it counts as done: checks, test bookings, audits, real devices.

  5. 05

    Deploy or hand off

    Live on your infrastructure, with documentation so it is not locked in my head.

  6. 06

    Improve from evidence

    Measure what changed, then decide the next step from data, not from a roadmap fantasy.

Watch one get built

From blank canvas to a live booking site

A real project (Alaska ATV Rentals) coming together the way every build does: structure first, then design, then live. This is a visualization; the finished site is one click away.

Live
Build visualisation of a real live site I built and maintain: AlaskaATVRentals.com . Reconstructed from the site's own logo, type, colours, and fleet photos; visit it to see the real thing.

Evidence first

Claims come with proof, or with a status label

You shouldn't have to take a contractor's word for it. Work on this site is backed by live pages, audits, deployment checks, project records, and careful before/after comparisons. Where something is still in progress, it says so.

  • Live pages
  • Before/after comparisons
  • Search Console audits
  • Deployment checks
  • Workflow diagrams
  • Project records
“Vlad went above and beyond and helped in multiple areas of the business.”
Verified Upwork client
“Vlad is awesome to work with! Top recommendation”
Verified Upwork client

Working stack, by function

Build & hosting
Astro · Cloudflare Pages · GitHub · Cloudflare DNS
Booking & business platforms
Xola · Square · Google Business tools
SEO & measurement
Google Search Console · Ahrefs · Structured data
Content & legacy sites
WordPress · Elementor · Meta Business Suite
Automation & internal tools
n8n · Python · Webhooks

What do you need to build, improve or edit?

Send me the website, content brief, workflow or tool you need help with. Tell me what should change and any deadline, and I'll suggest a practical scope.

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